Work

Cargill website content

 

Cargill website content | Teagarden.tech

 

For the redesign of the Cargill website, Cargill.com, I developed the content strategy, including the information architecture and wrote and edited most of the original content. Highlights included developing an all new History and R&D sections for the site.

Also created Connections (now renamed Our Stories), a new customer story section, “connecting” Cargill stakeholders around the world. Read Innovation Train for an example of a story.

 

Gary was the managing editor for the revamp of Cargill’s website when I was assigned to supply content about the company’s research and development capabilities. Going in, I thought I was a pretty good Web writer.

Gary made my content better—much better. He wrote heads and subheads that snapped—and he helped streamline my prose for web readers.

Dixie Berg

Principal, Berg Communications, LLC

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