Securian Financial brochures

Securian Financial brochures

Work Securian Financial, Wealth Management Group — brochures   After an extensive rebranding effort Securian Financial had to recreate its marketing and communications assets. I was asked to write new recruiting brochures and a tagline for the company’s...
Leadership e-books and blog posts

Leadership e-books and blog posts

Work Leadership e-books & blog posts                    I was asked by the executive peer group Vistage and digital agency Denamico to write a series of e-books and blog posts that focused on leadership. I wrote the e-book “What Makes a Great Leader”...
Douglas Corporation website content

Douglas Corporation website content

Work Douglas Corporation website content   Douglas Corporation, headquartered in Minnesota, is a major supplier and manufacturer of distinctive product graphics for a broad range of industries, including automotive, trucking, marine, electronic, agriculture, and...
Cargill website content

Cargill website content

Work Cargill website content     For the redesign of the Cargill website, Cargill.com, I developed the content strategy, including the information architecture and wrote and edited most of the original content. Highlights included developing an all...
CommScope white papers and case studies

CommScope white papers and case studies

Work   CommScope white papers and case studies   White papers and case studies are great tactics technology companies can use to build credibility and demonstrate thought leadership in the marketplace.We used detailed cutaway illustrations, simple graphics and...